Maison de L’OR
Bringing French luxury to the Auckland Domain.
L’OR is on a mission to deliver pure, unapologetic moments of coffee pleasure to New Zealander’s. We helped create these moments for tennis lovers at the ASB Classic, New Zealand’s prominent tennis tournament. Maison de L’OR was an oasis of decadence where people could indulge in a French inspired menu, enjoy a range of L’OR coffees and cocktails, all while watching world class tennis. The L’OR experience was amplified through guests checking in and sharing photos via Instagram, and media partnerships which saw player interviews broadcast from our L’OR space. L’OR’s involvement was a huge success and resulted in a 25% increase of spontaneous awareness in New Zealand.
